home business

Gift Baskets As a Home Business: Exhibit Your Creative Abilities With a New Career

This type of business is not for everyone, but if you are the type of person that has arranged a bouquet of flowers from your garden for a sick friend, or saw a cute basket at a sale and then filled it with lotions or a special tea mix and gave it as a gift, this business could be for you. If you are concerned about beginning your own business, inquire at your local gift shop or florist to see if they could use your services.

Who is Suited to Creating Gift Baskets

It takes an eclectic yet organized personality to be successful at assembling and selling gift baskets. To be successful, you must have a knack for choosing gifts based on certain personality types, and a second factor is making good gift choices with the occasion in mind. This ability does not come naturally to many people, so if you have been rewarded often with comments like “You always know what I like” and “This is exactly what I was looking for”, then you are a good candidate for this business. You probably already have the innate ability to ask the customer the right questions to assemble the perfect basket for them.

Gift Baskets for a Small Budget Business

A gift basket business can be operated on a small budget since the baskets do not have to be brand new. In fact, one angle to use could be that your baskets have been rescued from the landfill because they have been repurposed. Thrift stores and garage sales are overflowing with baskets, many of which were lovingly handmade by a weaving artist, which means that they are high quality.

Think Outside the Basket

While many folks think of lotions and bath salts when a gift basket is mentioned, those items don’t have to be a part of your business at all. A tea lover might like a basket of unusual teas and a vintage teacup and saucer while a button lover might enjoy a bouquet of button flowers with a jar of collectable antique buttons, and perhaps a price guide. If you like to frequent yard sales and thrift shops, this is one type of business that can take full advantage of that hobby. Be on the lookout for birthday gifts as well as sympathy and thinking of you gifts.

Good for Limited Spaces

Gift basket assembly is a business that can be started at home even if that home is a small one. Clear out a closet, install a few shelves and store your supplies there. Your personalized gifts will sell so quickly that you won’t be able to keep your shelves stocked anyway.

gift baskets

Start a Gift Basket Business: Earn Money Making and Selling Gift Baskets

When you present someone with a gift basket you’ve made, do you get a lot of oohs and ahhs? Do you have a knack for finding unique items for your basket that other people would never think of? Consider turning your talent into a business.

Getting Started

  • Find inventory. You could search for wholesalers on the internet, but you would have to buy in quantity. Until you get established, don’t go there yet. Who wants to be stuck with a whole bunch of candied yams for a Thanksgiving basket in June? Instead, look for clearance items at stores that have a long shelf life. For instance, a popular gourmet food store may have a fifty-percent-off sale on jars of gourmet pickles. You realize that would make a perfect picnic gift basket during the spring and summer. Scour over-stock sales on the internet as well as department stores and specialty shops.
  • Shop off-season. Buy Christmas items on sale in January that you can use the following November. Again, be sure those items have a long shelf life.
  • Present your products clearly. Wrap your baskets in clear cellophane instead of colored. You want to focus on what’s inside the basket.

Brain-Storm Gift Basket Themes

Sure, the traditional holiday, birthday and new-baby occasions are popular. But try to come up with original ideas that may draw customers.

  • Corporate appreciation. Say you know someone who owns a classic car business. As part of a promotion, suggest giving customers a basket filled with inexpensive car memorabilia. A pet store owner or veterinarian could give away baskets filled with pet toys and treats.
  • Non-traditional holidays. Tell bosses to remember their secretaries with personalized gift baskets. Instead of giving the identical basket to each secretary, give each person a unique basket based on his or her interests. Grandparents often don’t get the attention they deserve. A gift basket on grandparents day filled with money saving coupons would delight them!

Market Your Gift Basket Business

  • Find craft fairs in your area.
  • Create a web site and exchange links with suppliers.
  • Start a newsletter filled with recipes and tips.
  • Give baskets to as many people as possible and mention your business when those compliments start flooding in!

Finally, the Small Business Association offers free tips on writing a business plan, starting, managing and marketing your business.